A sommelier is more than just a wine professional — it’s a storyteller, a guide, and a bridge between culture, cuisine, and craftsmanship. This role combines sensory knowledge, service expertise, and international hospitality skills.
It’s a profession that blends art, science, and passion — connecting people through the universal language of taste.
What Does a Sommelier Do?
Sommeliers play a vital role in the hospitality and wine industries. They’re responsible for creating memorable dining experiences and elevating the standard of service.
Key Responsibilities:
- Curate and update wine lists
- Manage inventory and storage conditions
- Advise guests on pairings and personal preferences
- Conduct staff training and wine education
- Organize tasting events and wine dinners
Beyond restaurants, sommeliers work in:
- Luxury hotels and resorts
- Airlines and cruise lines
- Wine import and distribution companies
- Wineries, vineyards, and tasting rooms
- Wine education and consulting
Core Knowledge and Skills
To succeed, a sommelier must combine technical knowledge with service excellence and cultural awareness.
Below is an overview of the essential skill set.
Core Sommelier Skill Map
| Knowledge Area | Description | Key Learning Outcomes |
|---|---|---|
| Wine Theory | Study of grape varieties, terroir, and winemaking processes. | Identify regional styles, vintages, and production methods. |
| Tasting & Sensory Analysis | Developing a professional palate to evaluate wine objectively. | Describe aroma, flavor, structure, and quality with precision. |
| Food & Wine Pairing | Understanding how flavors interact with cuisine. | Recommend perfect pairings for guest satisfaction. |
| Service Techniques | Wine presentation, decanting, and storage practices. | Deliver seamless, confident service in fine dining. |
| Communication & Sales | Storytelling, guest engagement, and menu design. | Build trust and enhance customer experience. |
| Business & Cellar Management | Costing, purchasing, and inventory control. | Maintain profitability and sustainability. |
Sommelier Training Pathway
Becoming a professional sommelier doesn’t happen overnight — it’s a step-by-step journey.
Learning Roadmap
- Foundation of Sommelier Skills— Basic
- Overview of wine regions of the world
- Introduction to grape varieties and styles
- Basic tasting techniques and service principles
- Basic understanding of wine & food pairing
- Foundation of Sommelier Skills — Advanced
- Comparative tastings
- Learn the major wine regions of the world
- Cellar management and wine list design
- Blind tasting and theory examination
- Advanced service techniques
- Strong understanding of wine & food pairing
- Global wine business and export markets
- Professional Career — Real Experience
- Internship or placement in hotels/restaurants
- Participation in international wine tours
- Mentoring under certified sommeliers
Career Opportunities in the Wine Industry
A certified sommelier is respected worldwide and can work across multiple sectors.
Top Career Paths:
- Restaurant or Hotel Sommelier – lead beverage programs and service teams
- Wine Buyer / Consultant – select wines for importers, retailers, and restaurants
- Brand Ambassador – represent wineries or wine regions internationally
- Wine Educator – teach at academies, schools, and private institutions
- Wine Tourism Manager – host tours, tastings, and vineyard experiences
Salary Range (Global Averages):
| Region | Entry-Level | Experienced | Head Sommelier |
|---|---|---|---|
| Thailand / Asia | ฿25,000–฿50,000 | ฿60,000–฿110,000 | ฿130,000+ |
| France / Europe | €2,000–€3,500 | €3,500–€5,000 | €6,000+ |
| International Hotels | Competitive packages with housing and travel benefits |
Why Study at WSA Bangkok
WSA Bangkok offers internationally recognized wine programs that combine classroom learning, sensory training, and real-world experiences.
You’ll study under certified professionals and gain access to global wine certifications that open doors worldwide.
Our Advantages:
- Professional instructors with international experience
- Real tasting sessions and practical service practice
- Study pathways that connect to wine tours in France and winemaker visits
- Networking with global wine professionals
Program Highlights:
- Foundation to Advanced Sommelier Courses
- International Wine Business Modules
- Field Trips and Wine Tasting Workshops
- Support for Career Placement and Certification Exams


